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About program
🔍 Is your startup just an idea or a reliable brand?
📁Just a good product or service is not enough. To take your place in the global market and stand out from your competitors, your startup must have a strong story and a memorable brand.
💰So, with limited budget and resources, how can a startup starting from scratch form a strong brand image?
🤝“To find the answer to this question, we are coming together with Babakhan Malikli, Chief Digital Marketing Specialist at PASHA Bank. In the second workshop on community building of our ‘Startup 2.0: Entrepreneurship in the Age of AI’ project, we will discuss the topic of ‘The Power of Marketing in Brand Building’ in all its details.”
What will you learn in this workshop?
💎 How to build the cornerstones of a brand for a startup;
📢 How to increase brand visibility with marketing tools;
🎯 Effective digital marketing strategies for startups;
📚 Lessons from real success (and failure) stories.

Deadline
April 12, 2026

Babaxan Melikli
"Senior Digital Marketing Specialist" at PASHA Bank
Event registration
Let's work together
Whether you're a company looking to innovate or a public institution ready to modernize, we'd like to hear what you're working toward.
Tell us your goal — we'll come back with a concrete way to get there.